A casual search on the key word “blog” returns over 1.3 billion links, and a search of the keyword phrase “how to blog” gives you 770 million results. With millions of people blogging everyday, your blog is virtually guaranteed to be lost in the sea of Internet variety and choice.
If you blog, the idea of marketing or promoting your blog should be a major concern. Successful bloggers improve the stickiness of their weblog with content that encourages both longer and repeat visits.
Like any conventional website, your ability to attract visitors is critical to your success in terms of ad click thrus or sponsorship. While blog pioneers with thousands of daily visitors have managed to monetize their sites, most of us languish in obscurity with hardly a visitor, much less sponsorship or ad driven revenue.
Recently several products have come online that promise to revolutionize the blogosphere with predesigned templates geared towards innocuous blending of text with sponsored links and banners. These products also assist you with keyword placement, headlines, content, and issues specifically aimed at search engine optimization (SEO). One product I have reviewed suggests you can turn an ordinary blog into a cash machine. According to the author of this product, revenues in the $4,000 range per month is very realistic. You can read about his offer at Blogging To The Bank.
While many of us came to the blogosphere with a desire to share content and ideas with others, with a “shareware” type attitude, I’m finding earning a little cash from my rants is a nice thing.
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